MARKETING
Direct Response Marketing is the most cost effective and measurable means of marketing your products or services to reach your target audience. Sounds good, but where do you begin?
At Kelly Productions we help you identify your marketing objectives, target audience, sales message, product configuration and price point to establish the appropriate communication in the entire direct response arena.
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CREATIVE & PRODUCTION
Once your marketing objectives are established, from there we develop a creative treatment and subsequent script in either a short or long form message. Within our production services we also handle all talent casting and contracts, testimonials acquisitions and management, locations and/or studio set-ups as well as all other production logistics. Formats include film, video and HI-DEF. |
BACKEND MANAGEMENT
While in the editing stages of the show or spots, the entire network of backend services will be set up with affiliated direct marketing companies including: telemarketing, media buying, credit card processing and fulfillment. Additionally, a corresponding website promoting the same direct response campaign can be created to further sales on-line. |
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